Daniel Pink’s Advice about Work Daniel Pink’s Advice about Work
Click to Start TimerClick "I read this story!" to stop the timer.BeeOasis Step 4 The scariest word in the economy right now is the... Daniel Pink’s Advice about Work

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NewMindThe scariest word in the economy right now is the word routine. Anything that is routine is disappearing from this country, and routine is work you can reduce to a spec sheet, to a script, to a formula, to a series of steps that has a right answer. If you can write down the steps and has a right answer, someone can take that work, send the script or the spec sheet overseas and have someone overseas give you the right answer for a lot less.

The thing is certain kinds of work that middle class Moms and Dads in this country told their kids to do is routine.


Certain kinds of accounting is routine.


Certain kinds of. . . I went to Law School for God’s sake. Certain kinds of law is routine. Certain kinds of financial analysis is routine.

So in order to make it today, you have to do work that’s hard to outsource, hard to automate, and that delivers on these new imperatives of this very abundant age.

But when you talk to colleges or speak to kids who are looking for what to do with their lives now, what’s your best advice?

Well, my advice at one level is just to. . .  it’s very hard to predict exactly what. . .  I would never say to someone, who’s 22 years old, go you know “plastics,” go into some kind of field because who knows what’s going to happen.

I say follow your passion. But anyway. . .

Well, I agree with that. I say, do something that’s hard to outsource and hard to automate, but then ultimately it’s really about following your intrinsic motivation. Doing it is sort of figuring out your purpose. What are you here to do? What are you uniquely good at? And then I would actually add to that the importance of doing it persistently. Being dogged. I think there are massive returns to doggedness.

Do you believe that paradox of prosperity is the reason why we’re now seemingly seeking meaning more than ever?

I think that’s part of it. I mean, what you have is you have is all this abundance has liberated us but not fulfilled us. And so you have people liberated by prosperity but not fulfilled by it, so they’re using their extra time and energy and treasure to lift that level of satisfaction. And so the prosperity has, in some ways liberated this thing that is I think, fundamental about being a human being which is figuring about what am I here for? What’s it is all about? How am I connected to everything else?

This short talk was presented by Daniel Pink and Oprah Winfrey on Youtube. Daniel Pink is the author of A Whole New Mind: Why Right-Brainers Will Rule the Future. Tracking functions on this site are a separate service of BeeOasis.com.


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